Van Dam

How to Promote Yourself Through Author Websites – 7 Effective Tools You Can Use to Increase Sales

It’s been said that everybody has something important to say. Yet sometimes getting the word out to the public can seem overwhelming to any author. however, in the last few years, with the invention of the Internet, it has never been easier to provide access of your published work to your fan base.

Whether you have just published your first piece of work or are an established writer, making your work available on an author website is a simple way to increase your sales, interact with your readers and promote yourself as an author.

Finding the perfect author website can provide you with more than just a simple way to advertise yourself. Without spending vast amounts of money, you can connect to your fan base over the Internet on a beautifully designed website that will offer you many valuable features such as:

• a public place to sell your book online
• an increased boost in book sales
• a constant place of interaction with your readers
• Announcements of speaking engagements and book signings
• Promotional tools, promoting yourself as an author
• Publicly announcing any future books for pre-sales
• an Internet profile that’s available 24/7 to agents and publishers

A great way to attract many repeat visitors to your author website is to have an ongoing dialogue with your readers. Being able to offer snippets of your new work on your author website is an ideal way to promote your upcoming book. Many times, through direct interaction with your readers, an author gets different ideas as to where to take their creativity for future projects.

If as an author you publish cookbooks, you might think of publishing a new recipe each month online to attract repeat visitors. If you write for children, you may offer short stories or puzzles based on your characters or story lines, as a way to interact with your young readers online. If you are a fictional novelist, you may post and expanded version your fictional characters personalities as a way to draw more interest from your readers to your past, present and future work.

Whether you have numerous books professionally published, or consider yourself a self-published author, promoting yourself and your work on an author website is an effective way to market yourself on a daily basis.